Discovery of the day

One of the most interesting things about meeting tons of MBA students and sitting in on MBA classes is learning about aspects of business that I knew nothing about (which is a lot of things, really)! 

One of the coolest companies that I have learnt about recently is IDEO. According to their website, IDEO are:  “an award-winning global design firm that takes a human-centered, design-based approach to helping organizations in the public and private sectors innovate and grow”

What does that mean in English? Well take a look at some of their projects – 

http://www.ideo.com/work/#work_items

It almost makes a girl want to work in business. Almost.

Advertisements

Leave a Reply

Fill in your details below or click an icon to log in:

WordPress.com Logo

You are commenting using your WordPress.com account. Log Out / Change )

Twitter picture

You are commenting using your Twitter account. Log Out / Change )

Facebook photo

You are commenting using your Facebook account. Log Out / Change )

Google+ photo

You are commenting using your Google+ account. Log Out / Change )

Connecting to %s